For UK businesses selling skincare and cosmetics, expanding to international markets presents exciting opportunities. However, customs regulations, shipping restrictions, and compliance requirements can be complex. Failing to meet these rules can result in shipment delays, customs rejections, or even legal issues.
This guide will help small businesses in the UK understand how to legally and efficiently ship cosmetics abroad, covering customs, restricted items, taxes, and best shipping practices.
1. Understanding Cosmetic Shipping Regulations
What Counts as a Cosmetic Product?
According to UK government and international trade regulations, cosmetics include products intended for skin, hair, nails, and oral hygiene, such as:
- Makeup (foundation, mascara, lipstick, etc.)
- Skincare products (moisturisers, serums, face masks)
- Hair products (shampoo, conditioner, styling gels)
- Fragrances (perfumes, colognes)
- Nail polish & removers
- Sunscreen & SPF-containing products
Each category may have different shipping restrictions, depending on the destination country.
2. Key Customs Regulations for Exporting Cosmetics
Does Your Product Meet International Standards?
Before shipping cosmetics abroad, ensure they comply with the regulations of the destination country. Some regions (e.g., EU, US, Australia) have strict requirements regarding:
- Ingredient bans – Some chemicals (e.g., parabens, certain preservatives) are banned in specific countries.
- Labelling requirements – Many countries require labels in their official language, listing ingredients and safety information.
- Product testing – Some regions require safety certifications before cosmetics can be imported.
Which Countries Have Strict Cosmetic Import Rules?
- European Union (EU) – Requires Cosmetic Product Safety Reports (CPSR) and a Responsible Person within the EU.
- United States – Must comply with FDA regulations, which restrict certain ingredients and require specific labelling.
- China – Many cosmetics require animal testing for approval.
- Australia & Canada – Strict labelling laws and ingredient bans apply.
Tip: Always check the customs website of the country you’re shipping to before sending products.
3. Restricted & Prohibited Cosmetic Products
Not all cosmetics can be shipped internationally due to safety concerns, ingredient bans, or transport restrictions.
Commonly Restricted Products
| Product | Restriction Reason |
| Perfumes & colognes | Alcohol-based, classified as flammable |
| Nail polish & removers | Flammable due to acetone content |
| Aerosol sprays (hairsprays, deodorants) | Pressurised containers are hazardous |
| SPF & sunscreen products | Some chemicals are banned in specific countries |
| Essential oils | Some oils are classified as hazardous |
Solution: Some carriers allow restricted items to be shipped under special conditions. Use Hazmat-approved packaging and check with your courier.
4. Customs Declarations & Required Documents
To prevent delays, fines, or confiscation, ensure you include the correct paperwork when shipping cosmetics from the UK.
Essential Documents for Exporting Cosmetics
- Commercial Invoice – Lists product details, value, and recipient information.
- Packing List – Describes the package contents.
- Customs Declaration Form (CN22 or CN23) – Required for international shipments (available at Post Offices or online).
- Harmonized System (HS) Code – Used for customs classification (e.g., HS Code for cosmetics: 3304).
- Safety Data Sheets (SDS) – Required for hazardous materials like perfumes and sprays.
5. Choosing the Right Shipping Carrier
Best Couriers for Shipping Cosmetics from the UK
| Courier | Best For | Restrictions |
| Royal Mail | Small businesses sending non-hazardous cosmetics | No aerosols, perfumes, or nail polish |
| DHL | Fast international shipping | Restricted items require special packaging |
| FedEx | Reliable tracking & customs support | Flammable goods require Hazmat classification |
| UPS | Secure shipping for high-value products | Limited hazardous materials acceptance |
| DPD | Cost-effective for EU shipping | No restricted items allowed |
Tip: Use tracked services for international shipments to avoid lost parcels.
6. VAT, Duties, and Import Taxes
Who Pays Customs Duties?
When exporting cosmetics, import taxes and VAT may apply in the destination country.
- EU Shipments: Since Brexit, UK businesses need to register for IOSS (Import One-Stop Shop) to simplify VAT payments.
- US Shipments: No import tax on goods under $800.
- Australia & Canada: Import duties apply to most cosmetics.
Tip: To avoid surprises, inform customers about potential customs fees before checkout.
7. Best Practices for Safe & Legal Shipping
Use Secure Packaging
- Seal liquids with tape to prevent leaks.
- Wrap glass containers in bubble wrap.
- Use double-layer boxes for fragile items.
Check Local Import Rules Before Sending
- Always review ingredient restrictions in the target country.
- Label products correctly to prevent customs delays.
Offer Express Shipping Services for Customer Satisfaction
- Faster shipping = higher customer satisfaction.
- Use reliable couriers with tracking options.
Simplify Your Process with Fulfilment Services
Handling order processing, packing, and customs clearance in-house can be time-consuming. Many UK businesses streamline their international shipping with professional fulfilment services, which handle stock storage, packaging, and shipping logistics on your behalf. This ensures faster delivery, reduced customs complications, and improved customer satisfaction.
Tip: Partnering with a fulfilment provider can help small businesses expand globally without the stress of managing shipments in-house.
8. FAQs: Shipping Cosmetics from the UK
Can I ship cosmetics internationally from the UK after Brexit?
Yes, but you must now comply with new EU customs rules, including VAT registration and product compliance standards.
Do I need a license to export cosmetics from the UK?
For most cosmetics, no license is required, but some products (e.g., SPF creams, medicated skincare) may need special approvals.
How can I prevent customs delays when shipping cosmetics?
- Provide accurate product descriptions and HS codes.
- Use a reputable courier with customs clearance services.
- Ensure labels and ingredients comply with local regulations.
Which countries have the strictest cosmetic import laws?
The EU, US, China, and Australia have the most complex cosmetic regulations. Always check customs rules before shipping.
Conclusion: Grow Your Cosmetic Business Internationally
Expanding your beauty brand internationally is a great opportunity, but understanding customs, shipping, and compliance rules is crucial. By following these guidelines, UK businesses can successfully ship cosmetics worldwide while avoiding customs delays and legal issues.
Need help finding the best courier for your products? Have questions about customs paperwork? Get in touch with us today!
